Bruce brings extensive travel technology industry experience and has an impressive track record of establishing new teams and operations across different organisations, countries and cultures in Europe, Middle East, Africa, India, Asia Pacific and the USA.
His career includes some 20 years in diverse senior executive roles at Travelport including Country Manager – Kingdom Saudi Arabia and Vice President Commercial – Southern Africa. He also led all aspects of Travelport’s largest market in India as President and CEO of local GDS partner Interglobe Technology Quotient.
Most recently Bruce served as Regional Director EMEA at the Association of Corporate Travel Executives (ACTE), and General Manager EMEA of YAPTA, a leading airfare and hotel price tracking technology provider. In the latter role, he helped prepare the company for global expansion and future sale. Prior to YAPTA, Hanna was Vice President Global Customer Success at Antenna International, a digital media and audio guide provider.
In addition, since 2017 Hanna has volunteered as a Business Mentor at youth charity The Prince’s Trust (founded by HRH The Prince of Wales in 2006), where he has supported young entrepreneurs aged 16 to 30 with their professional and personal development.
As Chief Operating Officer Bruce reports to Jack Ramsey, CEO of TripStax and will be responsible for implementing organisational processes and driving operational excellence. He will play a key role in customer success, service and communications, as well TripStax’s revenue growth and performance management.
Jack Ramsey, CEO TripStax commented: “I am delighted to welcome Bruce Hanna to the TripStax management team. His extensive experience in the business travel technology industry particularly in organisational and structural design and management, coupled with his passion for a customer-focussed approach, will be of huge benefit to TripStax and a crucial component as we accelerate the next stage of our evolution and revenue growth.”
Bruce added: “I am excited to join such a dynamic global business which only launched in March this year but has already made such a big impact on the business travel tech space as an innovative disrupter of travel management technology. I am looking forward to bringing to bear all my experience in the travel tech industry within this role, particularly my expertise in establishing new teams, supporting rapid growth, focussing on customers and delivering outstanding results.”
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