Visitors flocked to the stand to hear industry experts David Chappell, TripStax’s Chief Product Officer, and Kai-Gordon Weiland, Chief Sales Officer at Atriis, discuss the operational and financial challenges that the outdated Passive PNR segment is having on TMCs and their corporate customers as the aggregation of content accelerates.
This was a particularly relevant discussion as TripStax had just hit a 1M ‘passive segment’ milestone’. In other words, the volume of non-GDS passive segments ingested by the TripStax Core, the data-processing engine at the heart of our tech ecosystem topped one million for the first time. This number is a clear barometer of the health of the travel industry’s processes and represents a core indicator of the volume of bookings that TMCs are making outside of the primary GDS channels.
David and Kai-Gordon shared their insights into the history of the humble Passive Segment and why it is no longer fit for purpose in today’s API connected technology landscape, with airlines and content providers looking to distribute directly to agents and consumers. They explained how, the Passive is rising up the agenda as both commercial pressures and the quest for operational efficiency puts a spotlight firmly on one of the hidden workhorses of the travel industry. They shared recommendations for how agencies can look to move away from a dependency on the Passive PNR, the financial implications of doing so, and what technology systems they need to implement to be able to successfully navigate yet another
minefield in the ever-evolving landscape of travel technology.
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